There’s much competition for employment and only a few chances to make an impression on a hiring manager during the job search. Crafting an excellent professional resume and cover letter is just one way you can catch an employer’s attention when job seeking, but there are many other things you can do to get your name to the top of the list. Here are three ideas to show a potential employer you are perfect for the job.
3 Best Ways to Grab an Employer’s Attention
- Exude Confidence
Employers aren’t likely to notice job applicants who are unsure of themselves and their qualifications; they are seeking candidates who put themselves out there and portray a confident image as a future employee. Showing this starts with your resume and cover letter; use strong language like, “I look forward to speaking with you soon,” rather than “I hope to hear from you.”
- Brand Yourself
You should pay attention to your personal brand as it relates to the job search. Create a tagline or branding statement that aligns with the work in the field you are seeking. For example, if you are trying to get a job in software engineering, a good tagline would be John Smith, Project Management Specialist, if it applies to your experience. Another great way to grab an employer’s attention is to have personal business cards made up and ready to hand out, or you direct them to your personal website.
- Get Creative and Use Tools Available
Many job seekers use social media sites like Facebook to keep in touch with friends and family, but did you know you can use these tools in your professional career search too? Anyone can take out Facebook ads, similar to classified ads in the local newspaper, and these can be very effective for getting noticed by companies; Facebook allows you to tailor ads to your budget and target them at a specific audience. Check out this case study as an example; a job seeker recently used targeted Facebook ads to get hired by a top publishing house.
Are you currently job seeking? The best ways to grab an employer’s attention are to act confident, brand yourself well using business cards and a personal website, and to use available tools like Facebook advertising to your advantage. How have you caught a potential employer’s attention in the job search?